Recommended Books

This recommended reading list is sectioned into The Strategic 4Ms to make it easier to learn from. Enjoy.
This list could be a mile long. There are so many great books and programs available to learn from. We are all at different places in our life and business, so it really depends on what we need at that moment. Whether learning by audio, reading or visual, it doesn’t matter, as long as we make a commitment to keep learning.
There is constantly new material to learn from. Time is no longer an excuse as there are 30 seconds upwards of material available to learn from. Podcasts, other audio and videos make it easier for those with learning challenges to still keep current.
A suggestion would be to re-read and review topics, as on the second time around we learn something new and deepen what we have learned before.
Method
Start With Why by Simon Sinek
The importance of this book is to keep us grounded with why we do what we do. If this is already known, it is still always important to keep it top of mind, dig deeper, and share with others. This helps on the good and bad days and motivates us daily to strive for our goals, it also helps with differentiating us from our competition.
15 Invaluable Laws of Growth by John Maxwell
These books are very helpful for mindset and emotional intelligence. They help see where we might have blind spots and how to think differently to obtain success and internal growth.
Duct Tape Marketing by John Jantsch
Good To Great by Jim Collins
An excellent book for seeing how to be that bit better as a leader. How to get the right people on the bus and different approaches for differentiating you and the business from others, The Hedgehog Concept of doing one thing really, really well.
E-Myth by Michael Gerber
A brilliant book on how to duplicate what you are trying to do. Take the concept and adapt it to your environment, the concept is good for seeing what to delegate and how to expand beyond just you.
Management
The 4 Hour Work Week by Timothy Ferris
Timothy takes this to the extreme. There are many lessons to learn in this book about what not to do and what is possible if you just think differently and put your mind to it.
Never Eat Alone by Keith Ferrazzi
Probably one of the most sensible and practical books to begin with in networking and how to make the most of your marketing time. Many of us have limited time to network and for some it is a real chore. This book shows how to make it work and get results without being aggressive, just strategic.
The Power of Habit by Charles Duhigg
The Power of Habit shares how and why habits can be changed and their role in creating happiness and success.
Atomic Habits by James Clear
1% Solution by Tom Connellan
A favorite book which you can see why by all the sticky notes!! This book is about picking just one thing and doing better today than you did yesterday, then building on it each day.
“If you want to stay on the path to improvement, practice and learning are crucial,”
The Power of Focus byJack Canfiled, Mark Victor Hansen
It is important to maintain a balance of life and business so as not to burn out or have regrets about what might have been. This book asks you to focus on strengths and reprogram yourself today.
7 Habits of Highly Effective People by Stephen Covey
Focuses on self mastery and effectiveness. Take responsibility for our choices and begin with the ne din mind. A great book for discussion.
Momentum
Masters of Sales by top sales professionals
The life of a business depends on our ability to sell the products we believe in. This book provides tips on masterful selling. It is easy to pick up anytime and choose what to learn. This book teaches how to sell with integrity from experts around the world. Please visit page 208 where Elaine Betts explains how Self Management is Key to getting the Sale and beware of falling squirrels!!!
The World’s Worst Networker by contributing networking experts
This book is about how not to network. Each professional shares stories and lessons to accelerate the business awareness and relationships while preventing being labelled as a poor networker. Please visit page 155 “Birds of Prey” Written by Elaine Betts
Getting To Yes by Roger Fisher
Both of these books are very helpful with objective techniques to handle problems and get people to see your perspective as well as you see theirs. They both show logical non-confrontational approaches to negotiation. This is helpful for dealing with sales, clients, court room, mediation, work colleagues, vendors and of course personal life.
Think and Grow Rich by Napoleon Hill
Learn how to focus the mind on a single desire. Having a positive mental attitude, thoughts with purpose and belief can accomplish success. These interviews from experts make it a great book to read and not lose the thread.
Taming Your Gremlin byRick Carson
A Great book that is better to read than listen to on audio. Set some time aside to work on yourself and discover how to get out of your own way.

Method
Start With Why by Simon Sinek
The importance of this book is to keep us grounded with why we do what we do. If this is already known, it is still always important to keep it top of mind, dig deeper, and share with others. This helps on the good and bad days and motivates us daily to strive for our goals, it also helps with differentiating us from our competition.
15 Invaluable Laws of Growth by John Maxwell
These books are very helpful for mindset and emotional intelligence. They help see where we might have blind spots and how to think differently to obtain success and internal growth.
Good To Great by Jim Collins
An excellent book for seeing how to be that bit better as a leader. How to get the right people on the bus and different approaches for differentiating you and the business from others, The Hedgehog Concept of doing one thing really, really well.
E-Myth by Michael Gerber
A brilliant book on how to duplicate what you are trying to do. Take the concept and adapt it to your environment, the concept is good for seeing what to delegate and how to expand beyond just you.
Duct Tape Marketing by John Jantsch
A very practical book for figuring out a marketing plan and how to differentiate yourself. If you can stick with it and really dig deep with this book, you will find it a gold mine of ideas and strategies. It is not a quick read if you dissect it properly, which is what it is meant for.
Management
The 4 Hour Work Week by Timothy Ferris
Timothy takes this to the extreme. There are many lessons to learn in this book about what not to do and what is possible if you just think differently and put your mind to it.
Never Eat Alone by Keith Ferrazzi
Probably one of the most sensible and practical books to begin with in networking and how to make the most of your marketing time. Many of us have limited time to network and for some it is a real chore. This book shows how to make it work and get results without being aggressive, just strategic.
1% Solution by Tom Connellan
A favorite book which you can see why by all the sticky notes!! This book is about picking just one thing and doing better today than you did yesterday, then building on it each day.
“If you want to stay on the path to improvement, practice and learning are crucial,”
Atomic Habits by James Clear
In a nutshell, learn how to build good habits and break bad ones.
The Power of Focus by Jack Canfiled, Mark Victor Hansen & Les Hewitt
It is important to maintain a balance of life and business so as not to burn out or have regrets about what might have been. This book asks you to focus on strengths and reprogram yourself today.
The Power of Habit by Charles Duhigg
The Power of Habit shares how and why habits can be changed and their role in creating happiness and success.
7 Habits of Highly Effective People by Stephen Covey
Focuses on self mastery and effectiveness. Take responsibility for our choices and begin with the ne din mind. A great book for discussion.


Momentum
Masters of Sales by top sales professionals
The life of a business depends on our ability to sell the products we believe in. This book provides tips on masterful selling. It is easy to pick up anytime and choose what to learn. This book teaches how to sell with integrity from experts around the world. Please visit page 208 where Elaine Betts explains how Self Management is Key to getting the Sale and beware of falling squirrels!!!
The World’s Worst Networker by contributing networking experts
This book is about how not to network. Each professional shares stories and lessons to accelerate the business awareness and relationships while preventing being labelled as a poor networker. Please visit page 155 “Birds of Prey” Written by Elaine Betts
Getting Past No by William Ury
Both of these books are very helpful with objective techniques to handle problems and get people to see your perspective as well as you see theirs. They both show logical non-confrontational approaches to negotiation. This is helpful for dealing with sales, clients, court room, mediation, work colleagues, vendors and of course personal life.
Think and Grow Rich by Napoleon Hill
Learn how to focus the mind on a single desire. Having a positive mental attitude, thoughts with purpose and belief can accomplish success. These interviews from experts make it a great book to read and not lose the thread.
Taming Your Gremlin by Rick Carson
A Great book that is better to read than listen to on audio. Set some time aside to work on yourself and discover how to get out of your own way.
Money
Rich dad Poor Dad by Robert Kiyosaki
Teaches us how to build wealth and learn how to make money work for us. There are several key learning philosophies and controlling our own freedom.
Traction by Gino Wickman
Make sure to download the online guide
Traction by Gabriel Weinberg & Justin Mares
Two great learning experiences. Especially good if you’re just starting out. How to run the business, rather than have the business run you.
Money Master the Game byTony Robbins
It is often good to hear what experts are doing regarding money. There is good advice and it is important to be as independent as possible from our circumstances.
Money
Rich dad Poor Dad by Robert Kiyosaki
Teaches us how to build wealth and learn how to make money work for us. There are several key learning philosophies and controlling our own freedom.
Traction by Gino Wickman
Make sure to download the online guide
Traction by Gabriel Weinberg & Justin Mares
Two great learning experiences. Especially good if you’re just starting out. How to run the business, rather than have the business run you.
Money Master the Game by Tony Robbins
It is often good to hear what experts are doing regarding money. There is good advice and it is important to be as independent as possible from our circumstances.
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