What exactly are the 4 M’s?

Method: What do we want to achieve and how do we get there?

Management: Tracking, monitoring, risk management,  time management and accountability

Momentum: Set the pace. How fast do we want to get there? What opportunities do we need to be strategically aligned for?

Money: Know your numbers. Revenue goals, budgets, net worth and financial understanding of the business.

What is Method?

  • Smart strategic planning
  • Vision for next 10 years
  • Goal setting
  • Product development
  • Leveraging of people, intellectual property
  • Expansion (area, nation, etc)
  • Business plans, marketing plans- solid platform to accelerate vision
  • Business development
  • SWOT (Strengths, Weaknesses, Opportunities, Threats)
  • Succession planning
  • Working with passion and enthusiasm

What is Management?

  • Caring about the outcome
  • Controlling the outcome and execution of the plan
  • Project Management and monitoring
  • Teaching/learning
  • Delegating
  • Analysis, assessments
  • Risk management – What happens if: key people leave, bad clients stay or come, biz explodes/implodes, protection from unforeseen circumstances, back-up plans
  • Applying the ideas
  • Staying on track
  • Communications with staff, vendors, distributors, customer service
  • Promotions, incentives, strategy
  • Credentials
  • Contracts, procedures, policies
  • Managing scalability and growth
  • Mergers

What is Momentum?

  • How fast or slow do we want to grow?
  • Pace and positioning for optimum opportunities
  • Working the plan
  • Timeline
  • Planning for vacations or lack of vacations
  • Order of priorities
  • What are the bottlenecks?
  • Where are you getting in your own way?

What is Money?

  • Proactive money management
  • Pricing
  • Break even analysis
  • Planning for revenue and earnings
  • Profit margins
  • Cash flow
  • Budgets
  • Tax implications to be aware of
  • Position on the pricing landscape